# The Rockridge News - May 1995

- Issue ID: 1995_05
- Source PDF: issues/1995_05.pdf
- Rendered pages: 12 of 12

## Extracted Text

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CIRCULATION: 4500 RESIDENCES; 200 BUSINESSES

VOL.10 * NO5 * ISSUENO.102 * MAY 13, 1995

Sponsored hy The Rockridge Community Planning Council * 5856 College Ave. #130 * Oakland, CA 94618 * 814-6060

Dreyer’s — A Global Perspective

by Annette Floystrup and Kathy Walsh

An Invitation to
Visit Local Artists’
Studios

| Bia Bay artists will soon unveil their
art and studios to public view at the
13th annual Easy Bay Open Studios,
June 10, 11, 17, and 18, from 11 a.m.-
6 p.m. At least eleven artists from the
Rockridge neighborhood will be repre-

NEWS FLASH — At press time, the S.F. Chronicle was reporting that offictals of
Nestle were actively negotiating to buy Dreyer’s. Nestle, the world’s largest food
products and mineral waters (Perrier) company may be moving faster than the
original deal negotiated last year with Dreyer’s, when Nestle purchased 22% of
Dreyer's stock and agreed not to buy any more shares for 10 years. A Dreyer's
spokesman declined to comment, but did concede that agreements can be renego-
tiated. The Frozen Food Products Division of Nestle, USA, Inc., in Glendale,
California also declined comment. Dreyer's stock was trading actively on the

sented.

Sponsored by Pro Arts, a nonprofit
arts organization, Open Studios is the
highlight of the East Bay visual arts
calendar. The public is invited to visit
local artists’ workspaces to view and
purchase original art where it’s created.
Participating artists will hang samples
of their work at the Pro Arts Gallery at
461 Ninth Street, Oakland, from May
11-June 18. Maps to the artists’ studios
will be available at the gallery. Also, art
lovers with access to the Worldwide
Web can get their preview onscreen, at
http:/www.lanminds.com/local/
proarts.htm.

In Rockridge, painters, photographers,
ceramicists, bookmakers, and furniture
builders will offer an artistic experi-
ence close to home. Most studios will
be open both weekends.

Greta Farber’s figurative, abstract,
and architectural watercolors incorpo-
See “Open Studios” on page 4

—_

Carol Aust’s painting, “Sunday Morning,” is one
of the many fine works on view in Rockridge
during Open Studios 1995.

M

rumors, driving the stock up 16% in two days.

consisting of a factory, restaurant, and ice
cream parlor. Dreyer’s management em-
phasizes the connection repeatedly in its
rationale forconunued growthatthe present
College Avenue location. But, like many
other major California corporations, humble
beginnings have led to global success.
The most recent ranking of the Califor-
nia 500 places five Oakland corporations
in the top 200, based on market value as of
March 31, 1995. Dreyer’s (#176) shares

Express Your Concerns
About Oakland’s
Planning Issues

and Economy

RCPC’s General Meeting on May 18
will give the community a great chance
to hear about the direction of the City’s
economy, the General Plan, and the major
planning issues facing North Oakland
and the City as a whole. Peter Smith, a
City Planning Commissioner and Chair

_ of the General Plan Congress, will speak
- and answer questions. Peter ts an attor-

ney who practices in Oakland.

Please come with lots of good ques-
tions, including those about Dreyer’s
and the future of downtown Oakland.
The meeting starts at 7:30 p.m., College
Avenue Presbyterian Church, 5951 Col-
lege Avenue (at Harwood). &

any Rockridge neighbors remember
Dreyer’s as a small local business

the spotlight with Safeway (#30), Clorox
(#35), Golden West Financial (#47), and
American President Companies (#136).
In local ranking of the Bay Area’s 100
largest companies, Dreyer’s is 98th in the
Chronicle 100, with 1994 annual sales of
$564 million, up 20% from 1993, and a
total market value of $375 million.
Dreyer’s performance in the past few
years has led to substantial interest from
other large corporations, notably Nestle
of Switzerland and America’s own GE.
The GE Pension Fund bought $101 mil-
lion in convertible bonds issued by Dreyer’s
Grand Ice Cream, Inc., for its portfolio
and, as detailed in Business Week’s inter-
national edition cover story of July 4,

See “Dreyer’s” on page 3

General Membership
Meeting Agenda

Thursday, May 18, 1995,
7:30 p.m.
College Ave. Presbyterian Church
5951 College Avenue (Sanctuary)

¢ Peter Smith, City of Oak-

land Planning Commissioner
and Chair of General Plan
Congress

¢ Economic Development in
Oakland

¢ General Plan

¢e RCPC Kitchen Tour

Page 2 The Rockridge News

Book Corner

by Gay Ducey, Children's Librarian, Rockridge Branch Library

Free Art Classes for Kids

On May 3, the first class in a continuing after-school arts program began. This
class and those to follow give young people the opportunity for artistic exper'-
mentation and accomplishment through exposure to visual artists, traditional
craftpersons, actors, and musicians selected by the City’s Cultural Arts Division.
All classes are free, and the program is year-round. Most classes meet after school,
between 3:00 and 5:00 p.m. weekly, but there will be some classes in the evening.

Please encourage your children to take advantage of the distinguished artists
and their gifts. Below is the preliminary schedule for spring, summer, and fall.
Watch The Rockridge News for an updated schedule.

May 22. Peter Engle, author of the origami book Angel to Zebra, will conduct
a weekly drop-in origami workshop for four weeks. Suitable for 3rd grade and
older. (Call the library for time and place.)

July (dates to be announced). Bonnie Lockhart, one of the Plum City Players
and a well-known music educator, will teach and perform “Songs and Music Games
from Around the World” on Wednesday evenings. Suitable for children four years
old to third grade.

October and November. Opera Piccola will teach drama, dance, and singing.
Class will end in a student performance. Suitable for 5th grade and older.

October. Colibri presents workshops and student performance in Latin
American songs and percussion. Suitable for kindergarten-4th grade.

Information about the artists and the program is available at the Rockridge
Library.

ROCKRIDGE BRANCH
LIBRARY

5803 Birch Court at
se College Avenue Bo
Note the new phone number:

597-5017

HOURS
Monday, Tuesday, Thursday, Saturday:

10:00 a.m. - 5:30 p.m.
Wednesday: 12:30 - 8:00 p.m.
Closed Friday, Sunday

PRESCHOOL STORYTIME: Ist and 3rd
Tuesdays at 10:30 a.m. and 11:00 a.m.

The Rockridge News

The Rockridge News, founded in 1986 by Don
Kinkead, is published monthly in Oakland and is
sponsored by The Rockridge Community Planning
Council, a neighborhood-based nonprofit organiza-
tion. Membership includes everyone living within the
organization's boundaries. The goals of the organiza-
tion are to promote community involvementin neigh-
borhood planning and area development, to address
neighborhood concerns (such as educational and
recreational resources and the deterrence of crime),
and to serve as a liaison between the community and
the City of Oakland, in particular the Oakland Plan-
ning Commission.

Rockridge News Production

Kathy Walsh .........ccereesecosonseesesees Editor-in-Chief
Trish Wet ......cccccscescecesesereseasens Editor

Valerie Kmight........-.sssesecsrereceees Graphics; Layout
Susan Montauk ........-cceseeceseseees Advertising
Maya Byrne Nissanka ............... Billing

Mary MacDonald ..........cccceeseee: Writing; Editing
Dorn Kinkead ...........:ssescesesescesees Distribution

Are there community issues you'd like to see
covered in The Rockndge News? Call 814-6060, or
write to 5856 College Avenue, #130, Oakland 94618.

To advertise, call Susan Montauk at 547-3855.
June deadline is May 25.

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was Rockridge News editor Trish West, pictured with Captain Bruce H. Waygood and
George McCartney, member of the Board of Governors forthe Association of the preservation
of the yacht. (Thanks to Councilmember Sheila Jordan for providing the press pass.)

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The Rockridge News

1994, on the global ice cream wars, Nestle
acquired 22% of Dreyer’s stock (as well
as Italy’s largest ice cream company,
Finitagel).

Nestle acquired the Dreyer’s stock to
compete head to head with Unilever, Europe’s
Sth largest company and the world’s largest
purveyor of ice cream — $3 billion in
1993. Unilever owns Breyer’sin America,
a company Dreyer’s recently topped in
U.S. sales. Dreyer’s is now a significant
Player in the world-wide ice cream mar-
ket—a far cry from the small neighbor-

hood business started by Bill Dreyer on
Grand Avenue.

Why is a giant like Dreyer’s, with
gross Sales that are hundreds of millions
of dollars greater than all other College
Avenue businesses combined, still in-
sisting that it’s a neighborhood busi-
ness?

Dreyer’s current location on College
Avenue, a small neighborhood retail dis-
trict, makes it the only one of the Chronicle
100 not located in a business park or civic
downtown. The currently proposed dou-
bling of Dreyer’s corporate headquarters
at this site seems mismatched to its world-
wide corporate stature. Neither Hewlett-
Packard nor Apple Computer Is located in
the residential districts surrounding their
original garage workshops, but both are
sull proudly headquartered in the cities
that gave them birth.

No EIR for Dreyer’s?

Oakland’s Department of Planning
Staff are still in the process of determin-
ing whether Dreyer’s proposed 57,200
square-foot Claremont Avenue addition
to its existing building on College Av-
enue will require an Environmental Impact
Report (EIR). Despite the relatively massive
size of the project and the significant
increase in traffic that will be generated
by a three-level underground parking
garage for approximately 300 cars, it is
possible that the City will issue a Miti-
gated Negative Declaration rather than
require an EIR. No public hearings are
required under the Mitigated “Neg Dec”
process, unlike an EIR process, which
requires several public hearings.

City staff have asked Dreyer’s to redo
its traffic study, submitted with its Janu-
ary application, to provide data using

the Institute of Transportation Engineers
Standard Office Building specifications,
i.e., What would the traffic impacts be if
the building were notoccupied by Dreyer’s
but used, instead, as a general office
building? The revised report is expected
by mid-May, at which time Dreyer’s will
then provide the City, at its request, an
air quality study anda noise study. Those
Studies could be completed by late May
or early June. The City could then deter-
mine that the environmental impacts can
be mitigated by Dreyer’s, and issue a
Mitigated Neg Dec, all without public
input.

If you believe an EIR, which allows
for public input, should be ordered, write
Kay Winer, Director of Planning and
Building, 1330 Broadway, Room 310,
Oakland, CA 94612. &

Please let us know if you are concerned about Dreyer’s proposed 57,200 sq.

addition on Claremont Avenue, which will also have three levels of under-
| ground parking for about 300 cars, with all ingress and egress on Claremont. |
| Better yet, let us know if you are willing to work on this issue!

(J 1 do not think Dreyer’s should be allowed to build the proposed addition on
Claremont Avenue. | would be willing to do the following:

(J work on traffic issues

(J work on air quality issues
[J work on noise issues

C circulate petitions

(J write letters

(J speak at public hearings
(J other

Name

Address

Phone

lease return this coupon to: RCPC, 5856 College Avenue, #130, Oakland 94618.

ft. |

Page 3

Without question, Dreyer’s belongs in
Oakland, but it has outgrown the “ga-
rage.” Just as Bill Dreyer recognized that
he had outgrown his original site on Grand
Avenue, the current Dreyer’s manage-
ment must recognize that they have out-
grown College Avenue. We should en-
courage the City to offer them the appro-
priate incentives to have them proudly
join Oakland’s other major corporations
in the Downtown core.

The addition of Dreyer’s corporate
headquarters toOakland’s Downtown would
substantially strengthen Oakland’s over-
all economy, and also meet the goals of
the currentand future General Plans. Dreyer’ s
continuing expansion in one of the City’s
most successful neighborhoods stands an
excellentchance of destroying the Avenue’s
delicate balance, and the harsh truth is
that Oakland does not have enough suc-
cessful neighborhoods to take a risk with
even one. &

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May 13, 1995

Page 4 The Rockridge News

Open Studios

from page 1

rate expressionistic handling and bold
fauvist colors. Cards, prints, and ear-
rings will also be on display both weeck-
ends at her studio at 5727 Claremont
Avenue (at Colby).

Just across the street at 5808 Chabot
Road (at Claremont) is the studio of Liz
Maxwell, a painter whose current series
depicts jazz musicians in a loose expres-
sionistic style. She will have a variety of
small prints available both weekends.

Nearby, at 5879 Chabot Road, Carol
Aust’s paintings depict families in tran-
sition and are characterized by strong
colors and powerful compositions. Her
work can be seen both weekends.

Lynn Prather constructs blank books
and one-of-a-kind art books influenced
by her study of calligraphy. Her interest
in decorative papers has led her to mak-
ing unique boxes. Her studio at 6322
Colby (at Alcatraz) will be open June 10
and 11 (first weekend only).

Karen LeGault is showing water-
colors on rice and rag paper, combining
Chinese compositions and brush paint-
ing techniques with Western color and
form. She is also showing large acrylic
paintings on canvas. Her subject matter
includes water flowers, landscapes, and

still life. Her studio is at 5233 Locksley
and will be open both weekends. :

Shirley Rae Pariniisa mixed-media
artist who uses a photographic process
to transfer images to acetate, then stitches
them by hand. She has finished a serics
on breast cancer and is focusing on a
new series on aging. Her work can be
viewed at 5144 Coronado (at 51st Street)
on both weekends.

Carol Russell creates handmade and
handpainted furniture, miniatures, and
floor canvases. If you are looking for
practical art for your home, check out
her studio at 5143 Miles Avenue (al
51st Street), open both weekends.

Pauline Hart is a potter and sculptor
with 20 years’ experience at Studio One.
Her ethnic sculpture and functional earth-
enware can be seen both weekends at
5348 Boyd between Clifton and Hudson.

Patti Heimburger begins each can-
vas by adhering pieces of glass, wood,
and fabric folds to create interesting
textures before painting figurative com-
positions in oils. She uses a similar tech-
nique to create abstract sculptures. Her
studio at 5622 Oak Grove (at Forest)
will be open June 10 and 11 (first week-
end only).

Gary Nakamoto is a photographer
and woodworker. He makes fine crafted
chairs and abstract color photographs.
His work can be seen at 5529 Taft Av-

Fall Kitchen Tour Volunteers
Sign-Up Begins

by Theresa Nelson, Kitchen Tour Promotion Volunteer

If you’d like to be on the inside of

planning and preparing for “A Tasteful
Tour of Rockridge,” now is the time to
volunteer. The 1995 Fall Kitchen
Tour, a fundraiser for the Rockridge
Community Planning Council,
will feature nine wonderful
kitchens and “tastes” from
Rockridge restaurants, for
a visual and gastro-
nomic treat. The tour
date has been
changed to Sunday,
October 8, from 12:00
a.m. to 5 p.m.
Volunteers are needed to
join on the Kitchen Tour Com-
mittee. (The perk 1s a free tour ticket!)
Committee members are involved in
planning promotion for the tour, work-
ing with restaurants and other sponsors,

~~ *
ete
“se *." “se

desktop publishing the tour booklet, deco-
rating kitchens for the tour, selling
tickets, and other activities. There’s
something to fit almost every interest.
You may also volunteer to be a
docent for the kitchen tour it-
self. Docents receive a spe-
cial preview of the kitch-
ens on the tour and help
guide visitors the day
of the tour. To sign
up as a COMmmittee
member, call Susan
Montauk, 547-3855. To
volunteer as a docent, call
Theresa Nelson, 420-0539.
If you are a merchant, builder,
architect, designer, or other home/
kitchen professional and are interested

in cO-sponsoring the tour, call RCPC at
814-6060. &

“Quter Reaches,” a watercolor by GretaF arber

enue both weekends.

Fine art photographer Elizabeth
Opalenik teaches workshops interna-
tionally on the figure and alternative
processes. Her classical nudes, handpainted
landscapes and commissioned portraits
can be seen June 10 and 11 (first week-
end only) at her studio, 5961 Chabot
Crest, at Chabot Road.

Neighbors are invited to a reception
honoring ProArts artists on June 8, 6-9
p.m., at 461 Ninth Street. @

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Dampers, spark arresters,

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May 13, 1995 The Rockridge News Page 9

eee

—-

Three Vital North Oakland Cultural Facilities Threatened!

Tentative plans are going forward to
Shut down—perhaps permanently—the
Temescal and Golden Gate branch li-
braries, as well as the Studio One Art
Center. The justification is Oakland’s
unreinforced masonry (URM) ordinance.

The two libraries face closure despite
the recent passage of Measure O for
library support. Eighty percent of North
Oakland voters backed the measure, no
doubt assuming their branch libraries
would benefit.

The threatened libraries are two of

by Robert Brokl

the four Oakland Carnegie libraries dat-
ing from circa 1918, and were designed
by architect Charles W. Dickey, with
J.J. Donovan. (Dickey also designed Old
Merritt College and the Claremont Ho-
tel.)

The Georgian Revival style Golden
Gate branch and the English Tudor style
Temescal branch have remained in con-
tinuous use as libraries while the sur-
rounding neighborhoods have waxed and
waned. Currently, nearby undistinguished
burgeoning development in Emeryville

the Faculty Association of De Anza College.

The Rockridge News is pleased to print the following press release dated March 8, 1995, from

Rockridge resident Cyril “Cy” Gulassa,
an English instructor at De Anza College in
Cupertino since it was founded 27 years
ago, was named the | 995 Faculty Member
of the Year by the Faculty Association of
California Community Colleges (FACCC).

Presiding over the ceremony at the Los
Angeles Biltmore last week, California

Ways and Means, lauded Gulassa for his

‘ ‘

“integrity, vision, tenacity and generosity,’
and for his leadership in the design, devel-
opment and passage of ABI 725 - the legis-
lation that empowered community college
academic senates and mandated systems
of shared governance.

Gulassa received a letter of congratula-
tion from President Clinton as well as

ST

Assemblyman John Vasconcellos, Chair of

Rockridge Resident Named Faculty
Member of the Year

members of Congress and the state legis-
lature.

Gulassa is widely recognized through-
out California for his faculty leadership. He
is President of the Foothill-De Anza Fac-
ulty Association, and was co-founder and
president of both the California Commu-
nity College Independents and the Bay
Faculty Association.

An acclaimed lecturer and author of
many articles on community college is-
sues, Gulassa served on various state
committees and from 1985 to 1987 was
President of FACCC. Under his leader-
ship, community colleges abolished cre-
dentials, increased tenure to four years,
and created a staff development program
annually funded at $5 million. In March
1987, the State Assembly passed Resolu-
tion 409 in his honor, recognizing his
distinguished service on behalf of Califor-
nia higher education.

A graduate of UC Berkeley and a popu-
lar instructor, Gulassa has taught in Cam-
pus Abroad programs in both Paris and
Florence, and conducts summer trips to
the Shakespeare Festival in Ashland.

Gulassa moved to 6145 Harwood in | 967
so his wife, Harriet, would be near business
contacts for her free-lance designs. “Back
then Rockridge was a unique village quite
different from the tract-home conformity of
Cupertino, and a house big enough for a
studio, a study, and six kids sold for $30,000.
The long commute was a small price to pay
for such a great bargain.” &

and at the Vern’s site in Temescal un-
derscores the classical appeal and vul-
nerability of these libraries. The facades
and sites of all four Carnegie libraries
are official City landmarks and are un-
doubtedly eligible for inclusion on the
National Register of Historic Places. A
recent attempt to extend City landmark
designation to the nearly intact interiors
stalled at the Planning Commission level.

Studio One, a painted shingle-and-
brick structure located behind Oakland
Technical High School at 365 45th Street,
dates from either 1894 or 1907. The
structure's first use was as an orphanage
by the Ladies Relief Society. The Studio
One building has been substantially al-
tered over the years; whal remains Is a
less-grand building handsomely set back
from the street behind the pastoral set-
ting of mature sycamores.

Studio One moved to the current site
in the late 1940s from Bushrod Park and
is under the jurisdiction of the Depart-
ments of Parks and Recreation and Cul-
tural Arts. Each year, some 5,000 people
from throughout Oakland and the East
Bay attend classes in art, fitness, crafts,
and music at Studio One.

The Studio One building would qualify

See “Threatened Facilities” on page 9

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Page 6 The Rockridge News

May 13, 199

What a Deal! $100 Buys Your Name
Inscribed in Granite!

The sale of engraved granite tiles that. the covered walkway on the south side of
will pave the entry lobby has captured _ the building.

the imagination of many in our commu- Contributions towards the librarians
nity, inspiring phases such as: “THINK- wish list have also come in, with ¢ onauons
ING IS GOOD — IN MODERATION,” __ for purchase of a rocker for the children ‘s

“NO MATTER WHERE THE BODY _ area, a picture book easel table, puppet
IS, THE MIND IS FREE TOGOELSE- _ stage and puppets, and children’s com-
WHERE,” “QUESTION AUTHORITY,” puter, as well as donations towards spe-
and “ON BOKES FOR TOREDEIME _ cific book collections. Those who donate
DELYTE — CHAUCER” $500 and above for the purchase of a piece

Other tiles include family, friends, and _ of furniture or equipment will have a small
pets’ names or are in memory of friends _ plaque engraved with their names installed
and family. on that piece.

Thus far, about 25% of the 4" X 12" Use the coupon below to make your
($100) ules and 50% of the 12" X 12". — donation and help furnish our library.
($300) ules have been sold. Ifthe demand Questions? Call Nancy Dutcher at 653-
is great, additional tiles will be placedin 6018. m

— MAKE A LASTING IMPRESSION IN ROCKRIDGE! a

| Have Your Name or Quotation (or That of a Loved One) ona |
| Granite Tile in the Entrance of the New Library
|

| (J YES! 1 want to purchase a4" x 12" tile O YES! I want to purchaseal2”x 12" tile
section. (Up to three lines of 20 letters and section. (Up to four lines of 20 letters and
spaces per line.) The tile section should read spaces per line.) The tile section should read |
(please print clearly): (please print clearly):

| enclose a check for $300.

|
|
|
|
|
| enclose a check for $100. |
|
|
|
|
|
|

Name
| wish to donate $ for other library
Address needs. For more information, call 653-6018.
Phone #
| Make checks payable to: Neighbors fora Rockridge Library, c/o RCPC, 5856 College Avenue,

Moderne Eye examinations

Ey e Contact lens care
On-site laboratory

Moderne frames
Lifetime warranty on
children's frames

Optometry Reuben Rivers oD

Fellows, American Academy of Optomet
Members, American Optometric Association

(ue) Moicee em mem 5802 College Ave @Rockridge Oakland

—-

HERE YOU FIND
THE WORLD BEYOND
YOUR OWN

DAVID-SIMONE KLUGMAN
ROCKRIDGE LIBRARY
USERS SINCE 1959

IN THE BOOK
OF LIFE
OUR DEEDS ARE WORDS

Messages will be engraved ona 12" x 12"
granite tile in the library entrance lobby floor
(each section is 4" x 12").

Soundwall Meeting

Representatives from both sides of
the soundwall issue participated in an ad
hoc focus committee meeting on April
20, 1995. Proponents were represented
by Roland Brandel from the Chabot Canyon

Association. Representing the opposi-
tion were Tom Haw from Claremont

Rockridge Homeowners Association,
Gordon Piper from Hiller Highlands Home
Association, Nancy Rogers from Rock-
ridge Terrace Homeowners Association,
and Craig Lyall from Ocean View-
Margarido Homeowners Association.

A lengthy meeting entertained pos-
sible alterations to the soundwall, in-
cluding positioning the wall a few feet
farther from the freeway to create a
wider planting strip. In addition, Gor-
don Piper exhibited samples of a new,
possibly more sound-absorbent mate-
rial that might be used for the wall.

The Alameda County Transit Authority
and Caltrans are still open to sugges-
tions from interested residents. Address
comments to ACTA, Vince Harris, Ex-
ecutive Director, 1401 Lakeside Drive,
Suite 600, Oakland 94612, or to Patrick
K. Pang, District Office Chief, Design
Alameda II, Caltrans District IV, P.O.
Box 23660, Oakland 94623. =

Letter to the Editors

Dear Editors,

Thank you for your Neighborhood
Merchant article about Moderne Eye
Optometry [April °95 issue]. It was very
exciting for me to see it in our commu-
nity newsletter because this is the clien-
tele I want to build. I have always en-
joyed The Rockridge News, and as a
Rockridge business owner, I want to
extend a heartfelt thanks for your efforts
in promoting Rockridge businesses.

Sue Lin, Moderne Eye Optometry

May 13, 1995

The Rockridge News

Page 7

| recently spent a pleasant after-
noon in the company of a wooly

mammoth, a hipster orangutan, and

a flock of fantastically colored fribbles.
My guide through this enchanted
world of computer screen charac-
ters was Margaret Sommer, who
owns Smaller Bytes.

Margaret opened her shop last
December, after witnessing the plea-
sure her own children (3 and 7 years
old) got from their computer soft-

HE NEIGHBORHOOD MERCHAN

by Trish West

smaller Bytes

5462 COLLEGE AVE.
) 658-0151

10 through adult.
Another program that should

T enchant pre- -schoolers is “Thinking

Things,” by Edmark. That’s where
I met my cool dude friend, the or-
angutan, who challenged me to re-
produce a tune he banged out on
drums, cymbals, wind chimes, and
wood block. My reward for a suc-
cessful musical attempt was
“Groovy!” Then I visited the Fribble
Shop, where a Monty Pythonesque

ware. She decided to provide a source
for quality educational software for kids.
Her selection can tbe described as “edu-
tainment,” a word and a concept that
Margaret dislikes. “Who says that edu-
cauioncan’tbe fun?” sheasks. Youwon’t
find the typical computer games on her
shelves. Neither will you find violent or
sexist content. “I try to select programs
that portray gender equality and ethnic
diversity,” she adds. Both qualities are
evident from the name of the main char-
acter in Broderbund’s Math Workshop:
Polly Gonzales. (Get it? Polygon?)

A real advantage for parents shop-
ping at Smaller Bytes is Margaret’s fa-
miliarity with the software. She has tried
out all her products, as well as introduc-
ing them to her children. Plus, most of

the programs are downloaded and ready
for customers to experiment with them.

Margaret's current favorite program
is “Amazon Trail.” The premise is that
the last of the Inca kings has sent his
spirit guide to you in the shape of a large
black cat. The cat whisks you to the
Amazon, where a native guide leads you
up the Amazon River. Along the way,
you identify rainforest plants and ani-
mals while listening to authentic Inca
flute music. You also meet historical
figures, such as Henry Ford on a visit to
his rubber plantation. Hazards abound,
such as snakebite and cholera, but if you
are successful in your quest to bring
medicine to the King’s people, your shield
is hung with honor in the house of shields.
The program is recommended for ages

pet shop matches customers up with
their selected style of unconventional
pet. According to Margaret, this game
teaches the rudiments of Boolean logic.
(Don’t ask me to explain that concept!)
Margaret claims that every household
with a child under six ought to own this
program. Although my home isn’t in
that category, I wouldn’t mind having
“Thinking Things” around. As Marga-
ret commented, “Brains are never too
old to be improved.”

While Margaret attended to desk du-
ties, she let me play around with a won-
derful program called “The Way Things
Work,” based on the popular book by
David Macaulay. By clicking the mouse
on items on the workshop bench, I was

See “Smaller Bytes” on page 8

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Page 8

May 13, 1995

The Rockridge News _ ne

network of friends and acquaintances at

RCPC Board Incumbents Reelected the same time you are learning about

and influencing local and city-wide is-

Applications for Two Vacancies Welcomed cues. Send a statement of interest by
by Mary MacDonald, RCPC Chair May 27, 1995, to RCPC, 5856 College

The April Rockridge Community Plan-
ning Council’s Board of Directors’ clec-
tion retumed four incumbents to the Board
for two-year terms: Cliff Cline, Mary
MacDonald, Teresa Nelson, and Kathy
Walsh. The Board has two vacancies
created by the departure of Steven Belcher
and Leigh Trivette.

Both Leigh and Steve were compelled
by work responsibilities to cut back on
their involvement with RCPC but will
remain active in Community issues. Our
thanks to Leigh for her stint as editor-in
-chief for The Rockridge News, for her
organizing of last fall’s successful pot-
luck for newsletter distributors, and for
her reliability and graciousness. Steve’s
professional expertise as a city planner
was helpful in our deliberations on the
many planning and zoning issues in
Rockridge, and we thank him for his
help as our community policing liaison.

RCPC is now seeking to fill the two
vacancies through the appointment pro-
cess. One term will run through April
1996, and the other through April 1997.
If you reside or own a business within
RCPC’s boundaries, and are concerned
about land use, planning, and traffic 1s-
sues in Rockridge, as well as about rec-
reation, education, crime and other com-
munity issues, RCPC is interested in

Smaller Bytes

from page 7

treated to animated explanations of the
workings of a clock and camera. Then |
stumbled on to the feature called “Mam-
moth Movies” and was soon giggling at
the tongue-in-cheek narration accompa-
nying such sights as a mammoth wear-
ing ballet shoes “to protect its delicate
feet.” Another mini movie featured farmers
of ancient times who picked lemons by
stabbing them with copper lances. When
their faithful mammoth steeds helped
Out with zinc poles, “the farmers were
shocked at the outcome.”

Smaller Bytes is a great spot to explore
the marvelous software available for kids
and families.

Smaller Bytes, at 5462 College Av-
enue, is open Tuesday-Saturday, 10:30
a.m. to 5:30 p.m., Sunday, 11 a.m. to 4
p.m., plus Thursday nights until 8 p.m. @

Avenue, Box 130, Oakland, CA 94618.
We'd love to hear from you! &

a i
——-#

© Photos by Trish
. West, developed
and printed

' courtesy of A g
4 Photo, College
Avenue

you. It’s a tuume commitment but well
worth it. You’ll create a whole new

RCPC’s newly elected 1995-96 Board of Directors.

[
“< Inthe left photo are Dan Pitcock and Susan Montauk
\

< in the back, and in the front, from the left, are Cliff

Cline, Theresa Nelson with Madeline, and Mary

MacDonald. In the right photo, from the left, are
Maya Byrne Nissanka, Ronnie Spitzer, and Kathy

Walsh. Missing is Meredith Kaplan.

Comments by Sheila Jordan, Councilmember, District |

More About “Transit Villages”’

Planners, environmentalists, elected officials and others are struggling with how to
revitalize our cities, de-emphasize cars and switch resources toward more efficient
uses like mass transit and away from wasteful sprawl. All this is part of “sustainable”
development, and recently | have been sponsoring a series of “Sustainable Oakland”
luncheon forums. Last month | invited Gary Lawrence, former Seattle planning
director, to address a forum on transportation and the general plan, and to address

our General Plan Congress.
Seattle reworked its general plan and many of its underlying development assump-

tions. Development is now oriented around encouraging “transit villages,” pedestrian-
focused nodes clustered around transportation hubs. One example Lawrence gave
was allowing the University of Washington, a major economic engine in the center of
town, to expand—but not to add any parking. Instead, every student and faculty
member gota free multi-county transit pass, and vans are available to take people home
in emergencies. These and other measures were designed to support transit use and
local neighborhood shopping strips, and to alleviate people’s fears of being unable to
respond quickly to an emergency without a car.

Lawrence stressed looking at a community’s overall needs, being careful not to go
further down a blind alley. For instance, if we state the problem as “freeway
congestion, the easy solution is “add more lanes”—even though they inevitably
become congested, too.

He also spoke about the failure of guilt as a method of persuading people to get out
of their cars, and the superior effectiveness of envy as a way to change behavior. That
is, if you provide higher-density housing in an attractive, vibrant place with plenty of
cultural amenities, lots of greenery and open space, where using mass transit is easy
and using a car is hard, people will naturally do the right thing, and will walk, bicycle,
and shop locally. Rockridge obviously has a head start in at least some of these areas.

There is much food for thought in Lawrence’s ideas and Seattle’s experience as a
fast-growing, economically vital port city which is revitalizing its neighborhoods
through “transit villages.” | realize there are different visions of what exactly a transit
village is, and what is appropriate for Rockridge’s future. | encou rage a wide discussion
and debate on these issues, and will be glad to make a videotape of Gary Lawrence's
talk available. Hopefully the debate over expanding Dreyer’s Ice Cream can contribute
to this important dialogue.

Councilmember Sheila Jordan may be reached at 505-1 4th St, #601, Oakland 94612,
238-3266. &

May 13, 1995

The Rockridge News

Page 9

Threatened Facilities
from page 5

for City landmark status and presum-
ably for National Register status as well.
The stellar list of Bay Area art luminar-
ies who have taught at Studio One over
the years includes Robert Arneson, Viola
Frey, and Robert Brady, who, as part of
the Northern California movement, el-
evated ceramic sculpture from craft to
high art.

The scenarios for the future of the
two libraries and Studio One are murky.
The Cultural Arts Division and Studio
One director are seeking alternative sites
for this summer’s classes and activities.
The City’s estimate for seismic upgrade,
handicapped access, and other improve-
ments 18 $2 million.

On April 1, Martin Gomez, Chief
Librarian, told concemed residents meeting
at the Temescal Library that he wanted
to close the libraries immediately as a

safety measure. North Oakland
Councilmember Sheila Jordan, faced with
three problematic landmarks in her dis-
trict, has publicly expressed her prefer-
ence for keeping the libraries open dur-
ing the upgrades.

Mayor Harris has expressed his sup-
port for posting notices of potential dan-
ger to patrons of the buildings, as re-
quired by the ordinance, but not closing
them down. A report/recommendation
from the City Manger on all three land-
marks is expected in May.

The very active Friends of the Golden
Gate Library has solicited other esti-
mates of $87,000 for mandatory safety
measures under the ordinance from both
Kaiser and BMP (engineering company),
less than the “official” City estimate of
$94,000. A further complication—and
additional cost—is the City’s desire to
link any seismic upgrade with adding
access for the disabled, although the
Golden Gate branch already has a lift.

The City’s appalling record on

Rockridge Crime Report

The following is a summary of serious incidents
phoned into the Rockridge Crime Alert Hot
Line during the past month. To stay informed,
be sure to call the Hot Line every week. The
message is updated every Friday.

ROCKRIDGE
CRIME ALERT
HOT LINE

Dial 814-2255

(814-CALL)

to report suspicious
activities or to hear weekly
updates on criminal activity
in Rockridge

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Sometime during the afternoon of the
week of March 20 on Mendocino Av-
enue, a white male in a tan automobile
attempted to lure a twelve-year-old girl

into his car. [No further details are avail-
able. ]

On Thursday, March 23, about 5 p.m., on
the 5800 block of Margarido Drive, a
resident unloading her car was approached
at her back door by a man asking to come
in to use her telephone. She refused and
closed her door, calling 911. Later, she
discovered that her purse had been stolen
from her car. The man is described as
African-American, between 5’10” and 6’,
thin and gaunt, high cheek bones, about 40
to 50 years old, wearing a white jacket and

pants, and apparently on foot. &

2B Better
‘Qa joes,

and Gardens

mothballing structures for renovation
“later,” as witnessed in the 15-year de-
cline of Old Merritt College, suggests
that even “temporary” abandonment of
these facilities could consign them to a
“future” of vandalism, theft, deteriora-
tion, squatters, and ultimate demolition
as blighted eyesores. Closures would
contribute to the decline of the surrounding

neighborhoods as well.

You can help. Lobby the Oakland City
Council with voice mail messages at the
following numbers: District 1, Sheila Jor-
dan, 238-3680; District 2, John Russo, 238-
3681, District 3, Natalie Bayton, 238-3681,
District 4, Dick Spees, 238-6122; District 5,
Ignacio De La Fuente, 2388-3198; District
6, Nate Miley, 238-6672; District 7, Dezie
Woods-Jones, 238-3649; At-Large, Henry
Chang, 238-3742; Alton Jelks (Office of
Mayor Harris), 238-3141. FAX Council mem-
bers at 238-6129;, FAX the Mayor at 238-
4731.

Also call Mary Ann Hedderson, Cultural
Arts Division, 238-2103; Cleve Williams,
Parks and Recreation, at 328-3092; Martin
Gomez, Library Director, 238-3281.

This article was adapted from one
appearing in the summer 1995 issue of

Oakland Heritage Alliance News. &

College Avenue Adult
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5951 College Avenue

Invite your friends to come along with
you to the following programs, all at
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May |7 Rev. Bill Beatty on the history
and vision of College Avenue Presby-
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May 24 Dr. Tom McKnight: slides of
India

May 31 Movie: “Beethoven’s 2nd”

June 7 Lecture on arthritis by the
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Page 10)

How can there be so much talent and
creativity in one small neighborhood? Is it
the water? The burritos? But, of course! It’s
the company we keep!

Cruise the ‘Hood,
Not the ‘Net

This month, fate steered the Muse to
Cliff Stoll’s doorstep to meet the Rockridge
writer/astronomer/systems manager who
produced the | 989 bestseller, The Cuckoo’s
Egg: Tracking a Spy Through the Maze of
Computer Espionage, a true detective story
about how the author trapped a KGB-
connected spy ring. Stoll, dubbed by
Newsday as “the electronic equivalent of
Indiana Jones,’ is moving up the bestseller

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Computer utopia or electronic noise? There’s
oil on that (information) highway.

list again with a new book, Silicon Snake
Oil: Second Thoughts on the Information
Highway, in which he questions whether
the Internet really brings us closer to-
gether, really educates us. A “Rockridger”’
to his core, Stoll finds a walk down
College Avenue or an hour at Royal
Coffee Exchange (a favorite spot) more
rewarding and educational than the “over-
blown” Internet. A “real” neighborhood
feeds the soul in ways the network com-
munity cannot. If you’d like to meet this
original thinker, he’ll be at Cody’s book-
store on May |5, or watch for his ap-
pearance at other local bookstores. Or,

there’s always Royal Coffee.

CPS Celebrates Space
and Place

“Nlew Neighborhoods House Tour
and Raffle” is the crux of what has
become College Preparatory School’s
(CPS) annual event. On Saturday and
Sunday, May 20 and 21, a total of |4new
homes (7 each day) in the Firestorm
area will be open for touring between
10 a.m. and 4p.m. CPS tells us that one

Vicki Beggs’ “Boxers IT”

of the homes is a Builders Magazine
award winner: another has an indoor
stream and cylindrical garden; and yet
another has few interior right angles
and custom-made furniture to match.
Daily admission is $30, and it includes
lunch; children under 12 not admitted.

In addition to the “New Neighbor-
hoods” tour, CPS has more: on Sunday,
May 14, Stephen Altschuler, author of
Hidden Walks in the Bay Area, will lead
two | -1/2 hour walks through the Firestorm
area, focusing on the history and on the
original public pathways uncovered by
the fire. The walks, scheduled for 10:30
a.m. and 1:30 p.m., are $12 and reser-
vations are recommended.

And more yet: On Thursday, May 18,
at 7:30 p.m., Oakland historian Jennifer
Katz will give a lecture and slide show
entitled “Lost Mansions to Modern
Bungalows, Life in Victorian Rockridge.”
Admission is free (the locale is the
Music Room on CPS’s campus) but res-
ervations are necessary.

For reservations or information, call

652-6829.

Mixing It Up
Rockridge watercolorist Vicki Beggs,
who has done free-lance work for the

City of Oakland Park and Recreation
Department, paints non-traditional subjects

< rs e -
7 Pa . —_ -
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May 13, 1995

such as prize fighters and hot rods ina
traditional and realistic manner. Ten of
her works may be seen in “Random
Works of Art”, a group exhibition of
eleven East Bay women artists at Jack
London Village’s Exhibition Hall through
May 30, 1995. For more information
about the exhibit or the artists, calj

655-2805.

Writers, Untie —
Whoops, Unite!

A Writers’ Support Group is now
meeting in the Rockridge area, with
emphasis on finding each member's
authentic voice, free from critical and
editorial inhibitions. The group meets
on the first and third Friday evenings of
each month, in the Manila Avenue home
of poet Tom Ross, whose small press
book, The Gurgle of Little Feet, appeared
in a second edition in 1993. This is a
self-help group, without fee, and any-
one interested may call Tom at 655-
5646 for an interview.

What, Another Award?

Two of the Oakland Hills homes
designed by Rockridge architect Glen
Jarvis etal. have been selected for awards

One of Jarvis Architects’ Firestorm

Award-winning homes on exhibit at Barnes
& Noble.

and exhibition in the American Insti-
tute of Architects-East Bay Chapter’s
1995 Firestorm Awards Program. The
resulting exhibit is open to the public
through May I8 at Barnes & Noble
Booksellers, Jack London Square, seven
days a week, 9 a.m. to || p.m.

Yep, it’s definitely the company! Let the
Muse know what you’ve been up to. You
know the address: 5856 College Avenue,

#130, Oakland, 946/18. g

~ Ete ag ew eewes oe

May 13, 1995 The Rockridge News

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Page 1]

RN CLASSIFIEDS

Your 36-word message: $15 (phonenumber
counts as one word). Mail to :RN Classifieds,
5856 College Avenue, #130, Oakland, CA
94618. June deadline is May 25.

Alternative Pet Sitters

There's no place like home. We provide
loving, reliable care to your pets on a daily,

weekly, or overnight basis. Bonded and in-
sured. 839-7553.

Wanted: House in Rockridge Area

To rent or housesit for relatives visiting
from East Coast. Very responsible. August

| 7-25 (or some part of these dates). Please
call Sue, 654-6175.

Wesleyan University Student
Seeks Summer Job

Home for summer. Seeks full-time babysitting/
nanny position. Very experienced, reliable,

responsible, loves kids. Heather, 655-6857.

Gardener Seeks Jobs

A gardener who has lived in Rockridge for
25 years seeks gardens to tend. Gives con-
sultation, does maintenance: weeding, planting,
mulching, pruning, watering. Will manage

gardens for people on vacation. Has refer-
ences. Bobbie, 655-5608.

Your Apartment in Paris!

Charming Montmarte apartment for rent
July and August. Fully furnished. Perfect for
single or couple. Central location. $800/
mo.t+deposit. Contact Pam Rich (locally),
654-4266, or Marika Rosen, 01 1-33-1-42-
01-94.

Rockridge Expatriates Seek to
Return

Couple and toddler seek 2+ bedroom house
or flat for long-term rental. Looking for

quiet location, gas appliances, yard, near
BART. Excellent references. Call Katherine

or Alan at 559-9567.

Editing/Tutoring in English

UC Berkeley Ph.D. in English, Rockridge
resident, can polish your writing (any sub-
ject) and/or teach you (any age) how to
improve it yourself. Patient, encouraging.

Experienced with non-native speakers. Helene,
654-1667.

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Page 12

The Rockridge News

May 13, 1995

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